Putting a Premium spin on product training.

Sharing stories of innovation.

We educate stakeholders on Samsung’s latest product release.



Product divisions supported


Samsung Global Best Practice Awards


Videos produced


Over the last decade, we’ve built a vast video portfolio for Samsung supporting Home Electronics, Digital Imaging, Home Appliances, Mobile, New Computing and Mobile Enhancements.

We create hosted videos to deliver product knowledge Samsung’s field sales teams and retail store associates. Samsung pushes the new content out on their training platforms with every product release. There is a perpetual demand for fresh content with Samsung’s continuously evolving product cycle.

Premium Creative scripts, produces and edits broadcast-quality video to educate and excite consumers about new Samsung products. Along with retail associate training, the content is utilized within Samsung’s e-commerce and social channels. For a time, in-store shoppers could text Samsung with their product questions. A chatbot was programmed to answer customer FAQs utilizing the repository of product video content.

From QLED TVs to the latest Galaxy smartphones, we ensure retail associates and customers understand and utilize the innovative product features like voice assistant Bixby offered by Samsung.

“Over the last decade, Premium has provided Samsung with not only top-tier video work but also innovative ideas on how we can present our brand at retail.”
– Jesse Rowe
Samsung Manager, Home Entertainment Training

We created award-winning video for Samsung.

See how we can do it for you.

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See us in action.

Learn more about preferred programs and success stories.