Case Studies / Analyze, Create, Drug, Engage, Grocery, Mass, Merchandise, Optimize, United States

Hitting the sweet spot.

SUMMARY

Premium scaled coverage for Lindt & Sprüngli North America’s family of brands across grocery, drug and mass retail while reducing their operating expenses and increasing sales.

500K+
store visits
+6.1%
increase in DSD sales
90%
multi-channel completion

Challenge

A leading confectionery company needed to maintain coverage in several key markets but was experiencing all-time high retail service costs.

What We Do
Audits
Business Intelligence
Continuity Merchandising
Display Maintenance
DSD Ordering
Infrastructure
Insights
Installs
Logistics & Fulfillment
Product Selling
Quality Assurance
Resets & Revisions
Strategy
Talent Acquisition
Training
Video

Execution

Premium and Lindt & Sprüngli North America (LSNA) became partners in early 2020 with an end-to-end scope of services including compliance auditing, relationship building, product selling, direct store delivery (DSD) product ordering and in-store merchandising.

Premium quickly expanded the client’s retail presence, adding consistent coverage in 150+ grocery chains along with Walgreens, Walmart, and Target. By employing a hybrid model of dedicated and syndicated reps, we have substantially reduced expenses for the client.

We collaborate with Lindt, Ghirardelli, and Russell Stover to apply brand-specific priorities to cycle planning on an ongoing basis. Our analytics team has implemented standardized reporting across every major retailer, providing all three brands with heightened visibility of product and display compliance down to the store level.

Additionally, Premium supports DSD ordering and credits for Russell Stover. In the first year of our contract and the trenches of a pandemic, no less, we were proud to deliver a 6% increase in year-over-year DSD sales.

Premium is approved and preferred in more retail channels than any 3PL. Contact us to discuss how we can streamline efficiency and impact for your family of brands.

 

We did it for Lindt and Sprüngli. See how we can do it for you.

Through continuous partnership and alignment with LSNA stakeholders on key priorities, the program has experienced steady growth in sales and in-store execution.
– Tom Vogt, Director - Operations, Premium

Merchandising with quality and consistency.

Premium is at your service, as Rite Aid's exclusive merchandising services provider.

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Premium – Your Walmart Preferred Service Provider

As a Walmart Preferred Service Provider, Premium provides suppliers with an extensive range of retail merchandising solutions chainwide to improve store sales and customer experience.

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