Category: Press Release

May

22

In the third-party labor industry, Premium clients rely on field reps to not only provide expert merchandising and selling execution, but also to completely understand their brand. And that’s hard to do without comprehensive training.

While Premium leverages many of the industry’s best tools and technologies, we’re always looking for ways to innovate both the training experience and the delivery of customized content. That’s why we recently invested in BrandLive – an omni-channel live video training platform allowing Premium to create live video and on-demand video courses with built-in interaction.

“We have found that [BrandLive’s] agility and ease of use enables us to deliver training that is more effective and resource efficient,” said Brandon Braun, Director of Training for Premium Retail Services. “The value that Brandlive brings to our organization is continuing to grow, and we are already looking for new areas to expand into using the service.”

In addition to the tools we already have in place – our LMS The Core, interactive training courses, detailed supplemental training videos and more – BrandLive gives us the opportunity to push content to the hands of our merchandising and assisted sales reps at the drop of a hat. And in the everchanging retail industry, delivering training content to reps as efficiently as possible adds to the success of our clients at retail.

For more on BrandLive and how we’re using it, click here.

Jan

16

As one of only five companies in the industry to have earned Walmart’s Preferred Service Provider designation, Premium Retail Services (Premium) is strengthening its approach to Walmart merchandising by acquiring Premier Concepts (Premier) – a Bentonville, Arkansas-based Walmart merchandising company.

Founded in 1995 with a strategic mission to provide manufacturers with exceptional representation of their products at Walmart Supercenters, Premier has become an industry leader in providing retail merchandising, supply chain solutions, predictive analytics, category management and headquarter assistance to Walmart suppliers.

Premier’s proprietary Smartcom technology enables the team to take action on key sales driving opportunities store-by-store, item-by-item while driving predictive analytics that empower replenishment professionals to not only identify areas of opportunity, but also to drive sales at Walmart.

Premium Owner and CEO Brian Travers explains, “Our acquisition of Premier Concepts represents an opportunity to partner with likeminded professionals who are committed to providing world-class solutions for their clients. We are so excited to welcome Premier to the Premium family.”

Premium has also announced the promotion of Bill Campbell from President of Sales and Marketing to Chief Operating Officer – a move to foster further innovation and evolution in the company’s approach to sales, marketing, client services and operations. Prior to joining Premium in 2014, Bill was President of US Sales at LeapFrog – a valued long-term Premium client – where he helped drive the brand to household prominence. Bill has also held leadership roles with LEGO.

Of the promotion, Premium Owner and CEO Kevin Travers says, “As Premium continues to grow, we recognize the need to empower key leaders to help us accelerate in driving the business forward. Bill’s experience and integrity made him a natural choice as our first COO.”

Mar

7

SAINT LOUIS, MO – Premium Retail Services (Premium), a fast-growing retail strategy, merchandising, brand advocacy and support firm, has announced the appointment of Chuck Averkamp as VP, Strategic Accounts. Having previously been a part of the Premium team, retail drug channel veteran Averkamp will further strengthen Premium’s results for clients.

Chuck Averkamp, VP, Strategic Accounts
Chuck Averkamp, VP, Strategic Accounts

Of the hire, President of Client Services Dick Doyle says, “The entire Premium team is excited to have Chuck back on board to spearhead our exciting growth in the drug channel. His industry expertise and prior Premium experience positions us to drive even more significant value for our retail and brand partners in the space.”

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