Category: Consumer Electronics

Aug

3

 

 

We’re excited to announce that Premium has been named the exclusive preferred partner for sales services by Best Buy Canada.

Premium offers decades of experience representing the most iconic brands in consumer electronics and has designed a turnkey sales program to simplify the approach for vendors seeking everything from seasonal sales support to full-scale brand advocacy programs.

 

 

“For over twenty years, Premium has locked arms with Best Buy to deliver the best customer experience. As we continue to grow our Canadian presence, it’s an honor to be recognized by Best Buy as their preferred sales services partner,” said Olaf Strom, President of Premium Canada

Data insights, customization, and strong relationships with Best Buy set this program apart. Premium’s experienced data analysts examine sales, opportunity, geography, and other factors to transform insights into action, creating optimized coverage scenarios purpose-built for flexibility in today’s fluid retail environment.

From there, the team is trained with a fully bespoke curriculum and certified before deployment. Ongoing communication between Premium, vendor partners and Best Buy is critical and is a key component to continued refinement and long-term performance gains. Paired with our proven field management and dedicated resources, this program approach is poised to deliver for today’s shoppers and brands.

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Are you ready to create connections at retail? Contact us today!

Jul

13

Premium grew category brand sales in covered stores by 35% while delivering personalized recommendations to Best Buy shoppers.

Mar

2

 

We are thrilled to announce Premium has launched store operations in hundreds of additional Walmart Wireless locations. Premium will oversee Walmart locations in 14 states across the Mid and Southwest regions. With this latest program expansion of over 50%, Premium is expanding into seven new states.

Premium and Walmart have worked together on Walmart’s Wireless program since 2017 with a Wireless team led by Premium President Dick Doyle and Tom Maria, Vice President of Strategic Accounts. Before joining Premium, Tom served as Vice President of Store Operations for RadioShack. Chad Cooper, Senior Director of Operations, and Mark Hann, Senior Director of Client Service, joined Premium in 2018 after many successful years with Verizon and Samsung.

 

 

This leadership team works closely with Walmart to define and guide future strategies. Since Premium’s first Walmart Wireless stores launched in 2018, our program footprint has almost tripled in size.

Tom Maria says, “We are coming up on the third anniversary of our exciting and rewarding partnership with Walmart, helping customers fill their wireless needs and save money. Any credit for success goes to our talented team members, who show up every day and bring their best to our company and customers.”

Wireless Sales Pros are the go-to wireless expert within the Walmart store, helping to serve and advise customers with new phone sales, activations, upgrades, and accessory bundling. Nationally, Premium employs more than 2,300 high-performing sales team members comprised of both hourly and salaried professionals.

 

 

We place a strong focus on a high standard of customer service and performance results, utilizing field leaders to provide coaching and development where it matters most – in the stores working closely with their teams.

At Premium, we also emphasize a high rate of promotion from within. Many Wireless Sales Pros have advanced to Sales Managers and Sales Managers to District Managers. We are currently rolling out a leadership development training program to streamline career advancement opportunities for our Wireless team members.

Premium President Dick Doyle says, “We are incredibly proud of the sales and leadership accomplishments of this team. We’re excited to welcome the hundreds of new Wireless team members to the Premium family and look forward to what lies ahead.”