Turn static displays into purchase drivers.

Tackling complex tech installs.

Over two weeks, Premium installed new Smart Home product displays across 900 Best Buy stores.

RESULTS

2

Weeks

900

Best Buy Stores

99%

Completion rate

HOW WE DID IT

Consumers expect in-store technology to function perfectly, whether they’re interacting with a touch screen or giving the product a test drive. As stores become more experiential, display installations often require expertise in construction and technical wiring. Premium’s technical merchandising team specializes in installing displays across product categories, including Home Entertainment, Smart Home, Security, Computing and Cellular.

Premium deployed teams across the U.S. to execute 900 complex installations within an aggressive window of execution. Due to the size and scale of this display, it required over six hours and a Premium team of four in each store. The 900 stores were scattered across all 50 states and installations needed to occur within a two-week timeline to ensure brand consistency across stores which added further complexity.

We administered quality assurance measures during a six-month planning period leading up to the installation. To ensure spectacular execution, we completed time studies and wrote extensive instructions. Our National Logistics & Distribution Center (NLDC) prepared tools and parts for shipment to store. Chat support amongst the experienced tech team helped troubleshoot and share best practices during execution.

The Premium team drilled and assembled the smart home display and successfully completing advanced wiring, earning global recognition from our client. Since the initial install, Premium has continued to perform maintenance on the displays. Services include QA audits, new device installs, graphics replacement and product down stocking.