Category: Strategy

Jun

14

Amazon’s Treasure Truck rolled into 10 cities nationwide for a one-day-only, five-hour event to demo the world’s first standalone daydream VR headsets by Lenovo. Premium Lenovo brand advocates had over 5,300 customer interactions – 1,900 of which were live product demonstrations.

May

22

In the third-party labor industry, Premium clients rely on field reps to not only provide expert merchandising and selling execution, but also to completely understand their brand. And that’s hard to do without comprehensive training.

While Premium leverages many of the industry’s best tools and technologies, we’re always looking for ways to innovate both the training experience and the delivery of customized content. That’s why we recently invested in BrandLive – an omni-channel live video training platform allowing Premium to create live video and on-demand video courses with built-in interaction.

“We have found that [BrandLive’s] agility and ease of use enables us to deliver training that is more effective and resource efficient,” said Brandon Braun, Director of Training for Premium Retail Services. “The value that Brandlive brings to our organization is continuing to grow, and we are already looking for new areas to expand into using the service.”

In addition to the tools we already have in place – our LMS The Core, interactive training courses, detailed supplemental training videos and more – BrandLive gives us the opportunity to push content to the hands of our merchandising and assisted sales reps at the drop of a hat. And in the everchanging retail industry, delivering training content to reps as efficiently as possible adds to the success of our clients at retail.

For more on BrandLive and how we’re using it, click here.

Mar

7

SAINT LOUIS, MO – Premium Retail Services (Premium), a fast-growing retail strategy, merchandising, brand advocacy and support firm, has announced the appointment of Chuck Averkamp as VP, Strategic Accounts. Having previously been a part of the Premium team, retail drug channel veteran Averkamp will further strengthen Premium’s results for clients.

Chuck Averkamp, VP, Strategic Accounts
Chuck Averkamp, VP, Strategic Accounts

Of the hire, President of Client Services Dick Doyle says, “The entire Premium team is excited to have Chuck back on board to spearhead our exciting growth in the drug channel. His industry expertise and prior Premium experience positions us to drive even more significant value for our retail and brand partners in the space.”

Read article