Case Studies / Drug, Merchandise, United States

Merchandising with quality and consistency.

SUMMARY

Premium is at your service, as Rite Aid’s exclusive merchandising services provider.

100%
full-chain coverage
75
suppliers
250+
projects annually

Challenge

In 2020, Rite Aid named Premium as the sole provider for its Retail Execution Program (REP), challenging us to increase our total number of executed store hours by more than 15%.

What We Do
Display Builds & Maintenance
Distribution Check
Fixture Installs
IRC Placement
On-Shelf Availability
Pack Out
POP Placement
Product Balance & Rotation
Resets & Revisions
Seasonal Initiatives

Execution

Demonstrated expertise.

Our partnership with Rite Aid originated when Premium converted an acquired drugstore chain into Rite Aid stores within five days, finishing the entire project more than 40 days ahead of schedule.

We continued to demonstrate exceptional efficiency and scalability of critical initiatives, including Rite Aid’s complex cosmetics category resets, which can require up to 100 labor hours in many stores.

As a result of our successful track record, Premium became Rite Aid’s exclusive merchandising services provider in January 2020.

 

A strategic partnership.

The Retail Execution Program (REP) ensures quality in-store execution from trained, certified and experienced merchandisers. It also provides the supplier and Rite Aid with greater visibility of in-store performance and ensures Rite Aid Merchandising and Category Managers approve projects.

Premium performs weekly continuity coverage cycles and offers 15-minute projects for suppliers with qualifying retail activities. Our proprietary QTrax platform provides suppliers with full access to live store-level reporting and execution metrics. Individual store photos are available for $1 each.

 

End-to-end solutions.

Whether you’re looking for merchandising support in a subset of stores or chain-wide, Premium can develop a customized plan to meet your business needs. Trust your products and displays to Premium’s team of experts who completed more than 275,000 hours in Rite Aid stores in 2020. Contact us to get started on your next Rite Aid merchandising initiative.

We did it for Rite Aid. See how we can do it for you.

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