camera

CHALLENGE

Hewlett-Packard launched a retail photo publishing initiative and sought
a team of skilled assisted sales representatives to help achieve the program’s long-term sales goals.

EXECUTION

Overseen by a management team with more than 20 years of retail experience, Premium hired, trained and deployed a team of sales experts through a customized program that allowed for maximum flexibility and adaptability.  With careful planning, a rigorous video and in-person screening process, a pay-for-performance incentive program and Premium’s state-of-the-art QTrax system, Premium put a team in place to keep the retail photo kiosks well-maintained, operational and profitable for HP.

RESULTS

Premium executed a national, multi-channel in-store program that achieved 100% execution to plan, on time and on budget.  Additionally, Premium has delivered over 50% positive ROI in a number of retailers and manages this program in more than 4,800 stores with over 150 representatives.