Rite Aid assetCHALLENGE

Rite Aid selected Premium to complete their Diabetes Solution Center resets containing nearly 80 SKUs across 20 manufacturers. The project involved two module resets – a three-sided display and a two-foot endcap display – in more than 500 stores within a two week period.

EXECUTION

Armed with detailed instructions developed in partnership between Premium and Rite Aid, the POG, and a toolkit, Premium Representatives reset the Diabetes Solution Center displays. Team members cultivated a relationship with store management by introducing themselves and explaining their in-store tasks.

After completing the reset at Rite Aid stores, Representatives captured and uploaded photos of their completed modules and reported their activities in Premium’s real-time enterprise management system, QTrax.

Premium’s Retail Contact Center offered Representative support throughout the project – before, during, and after visits – as well as managed follow up visits to stores previously missing materials.

RESULTS

Premium’s Merch360 field team and Retail Contact Center joined forces for Rite Aid to achieve 99% reset execution of stores with required materials.